![](https://freight.cargo.site/t/original/i/da68edecc7a26e7068bc132d4bb97a4d8e1cbbcabdf1a6b5f8785d0d982184e6/nac-layout.jpg)
NATURALLY SIMONS
PROJECT TYPE
Ad Strategy
Conceptual Thinking
Photo Editing
Art Direction
Me and Asha-Pratt Johnsson’s National Ad Contest 2021 entry highlighting Simons’ sustainability initiative to appeal to the increasingly concious consumers of today.
The challenge was to create a culturally relevant digital-first campaign that showcases why Simons’ is Canada’s best kept secret in fashion.
NAC 2021 Honourable mention
The challenge was to create a culturally relevant digital-first campaign that showcases why Simons’ is Canada’s best kept secret in fashion.
NAC 2021 Honourable mention
![](https://freight.cargo.site/t/original/i/98aad11528e30a01f7b1c179573c1ffffd20cdb7e250f8e66d495e841cccd353/nac-layout2.jpg)
![](https://freight.cargo.site/t/original/i/951c6211bb618d91dc1b9ee36fa2975020a8148ad7f8bf0790bd30ec4ffb580c/nac-layout3.jpg)
CONTRIBUTORS
Asha Pratt-Johnsson – Copywriter