NATURALLY SIMONS

PROJECT TYPE
Ad Strategy
Conceptual Thinking
Photo Editing
Art Direction

Me and Asha-Pratt Johnsson’s National Ad Contest 2021 entry highlighting Simons’ sustainability initiative to appeal to the increasingly concious consumers of today.

The challenge was to create a culturally relevant digital-first campaign that showcases why Simons’ is Canada’s best kept secret in fashion.

NAC 2021 Honourable mention